Thursday, June 14, 2012

Shoes as a source of first impressions: New Study

A new study entitled "Shoes as a source of first impressions" from the University of Kansas, suggests people can judge other people by their shoes. Researchers asked one group of participants to submit photographs of the shoes they wore most often. A separate group of 63 participants were then asked to study the 208 photos and judge a number of factors about their owners. The researchers found by examining the style, cost, colour and condition of the shoe, participants were able to guess roughly 90 per cent of the owner's characteristics,including age, gender, income and agreeableness. People tend to wear shoes that reveal their personality, whether or not they are always aware of it. According to the researchers, "shoes convey a thin but useful slice of information about their wearers." It appears high income people wear expensive shoes. Extroverts tend to own flashy and colourful footwear. Conscientious people keep their footwear spotless despite whether they are new or not. Liberal thinkers tend to wear shabbier and less expensive shoes. Agreeable people wear practical and functional shoes. Aggressive personalities prefer ankle boots. Calm personalities appear to prefer shoes that look uncomfortable. The full research report will be published in the August edition of Journal of Research in Personality.

Interesting links
Eisman K 2002How to tell a man by hs shoes Andrews McMeel Publishing
Cleary M 2005 The Perfect Fit: What your shoes say about you Kippen C 2012Shoes ‘r’ Us

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